Our Happy Customers

      Hadn't been to Shell Beach in 30 years. I stopped in at the Shell Beach Surf Shop and was greeted by Stu the owner. The shop has a great selection of items. Ended up purchasing some cool stickers, two hats, a bracelet and a sweatshirt. Definitely have some souvenirs to take back home to Las Vegas. I know if I'm ever back in the area I will stop in again and maybe even take a surfing lesson. It was nice meeting you Stu and thank you for your help!

    thumb Leah B.

      After checking with several places around Pismo Beach, we found Stu at the Shell Beach surf shop. He was fantastic right from the start! A really great guy with a very cool shop! My daughter was so exciting to try surf lessons and I'm so happy we chose this place for her lesson. Stu had her up on a board in no time and she was riding her first waves! She absolutely had a blast! We will be back next time!!

    thumb Amber S.

      Besides being an adorable shop, with some beautiful boards, Stu was really great to learn from. He was a great teacher, and very chill to talk to. Yay!!!!!!

    As I've continued to surf, Stu has been really supportive, giving me tips on great spots to try, and suggesting solutions as I struggle to continue improving.

    thumb Rachel D.

      This is our second time here.. The first time we went we met Stu, who is so kind and just very welcoming. We bought a few shirts and new flip flops (they have a great selection). The second time we went we were just as welcomed as before. This place cares about people and they are just a bunch of cool friendly people.

    thumb Steph N Kelly B.

      I love this surf shop.  When I need a lesson it's fast and easy  with plenty of gear and boards to choose from if I don't want to use my own.  Stu is a great surf coach.  Stu will select the right board for the right wave to get you up in the water.  Where the Locals go...

    thumb Haleakula ..

      Great place!!   Our family took surf lessons to celebrate Father's Day.  The instructors were super nice and very knowledgeable.  Would definitely recommend!!

    thumb Megan I.

      Surf lessons for my 2 boys-ages 12 and 9. Great deal for wetsuit, board and a 2 hour lesson!  They loved it!  Instructors were super patient with my boys that have short attention spans - and very considerate to this anxiety-ridden mom It was safe and "extremely fun" according to my 9 year old.

    Thank you SBSS- we will definitely be back to rent suits at least!

    thumb Kris C.

      Awesome experience!!! Thank you Stu and Daniel for a great memory for my kids!  They are still talking about it, and they are ready to use their new board they got from you. THANK YOU!!

    thumb Jules V.

      My brother and I had surf lessons with Stu and Daniel and they both were great instructors! They were super encouraging and provided great feedback on how to catch waves in the best way! Amazing experience and Sam showed great customer service. I would definitely retake classes with them if I am ever in Pismo again.

    thumb Elisar E.

      Great surf shop.  Really fun surf lessons.  If you are in Pismo this is the place to stop. Friendly place with some Shell Beach custom items.

    We had a family surf lesson with Bryce.  He was great with my son and wife for instruction.  He walked us through the process of getting up and catching a wave.  He was in the water with us providing tips as things went along.  It was so much fun.  Not to be missed. It was a great family outing.

    thumb Andy G.

      My friend and I had a surf lesson with Stu and Daniel this morning and they were both great! They were very encouraging and made it such a fun first surf experience! Stu and Sam were also very helpful from the beginning in booking and preparing for our lesson! Would definitely recommend!

    thumb Heather H.

      I was honored, terrified and excited to attend the Surf For Hope survivors day at Pismo Beach. A great day of surfing, body boarding, facing fears, acting like kids in the ocean, meeting new folks, eating amazing food, lively discussions and the sisterly love and encouragement, of new and old BCS friends. Thank you to all the organizers, the volunteers, the instructors and especially to the Shell Beach Surf Shop for all the support! Thanks especially to Stu!


    thumb Robin O.

      We love this surf shop and will visit every time we are in the area. Stu and Zach were very helpful and patient with my 9 year old son. My kiddo was able to stand up during his first lesson! I appreciated the time before getting in the water, where they stretch and talk about water safety. The beach where they give lessons is picture perfect! The surf shop is also very cute with plenty of items to find something to take home!
    I would give this place 100 stars if I could.

    thumb Tiffany J.

      Great shop and awesome lessons.  Did a surf lesson today with my nephews (ages 8 & 11) and couldn't have been a better experience.  Stu and his staff are friendly and professional.  They know the area and took the time to explain the surfing conditions; making it a safe and inviting experience for someone who hasn't surfed before.

    thumb John T.

      Stu's shop is so great, friendly and knowledgeable about surfing and stand up paddling. Small community shop packed with the right stuff. Pay them a visit you won't be disappointed..!

    thumb Larry Y.

      Took my first surfing lesson with Stu, the owner. Was really surprised the success I had for a first time out. After a brief run through on land, we were in the water and I was standing and riding waves in no time. Stu is super chill, knowledgeable, and was just what I needed to get started.

    thumb Adam B.

      Came to town for my honeymoon and we met the owner Stu at the shop one afternoon. Set up a surf lesson and met instructor Zach a couple days later....This guy!  Amazing instructor!!!  professional-personable and thorough...If you want it real...with no judgement and an always ready smile, laugh and encouraging words to get you back at it.. and from a life long surfer no less, yeah. Zach's the guy and Shell Beach Surf Shop is where ya find him!

    I'm 57 btw with quite a few injuries from a full throttle life...Zach just smiled and figured ways to push around the hitches in my giddy up  Surfing aint easy yo...so don't come 1/2 in...but if you come in the right head space...Zach will know how to fill it ...

    thumb Doug J.

      STU is AMAZING!!!
    He was extremely educational with his surfing lessons!! Great personality and really understanding with knowing of past injuries in the day to day to help him better understand his surfing lesson with you as an individual. Great instructor and really loves what he does and for anyone new to surfing this a quality you want to look for in a teacher. Thank you so much! Definitely would recommend him and his shop to anyone we come across!!! Thanks STU!!

    thumb Tula S.

      Thank you thank you Zak!!! And Stu
    I think surfing is one of my things thanks to Stu's encouragement and Zaks patience and alternative pop up options!!! Thank you for taking the time and alll the extra attentions! Thank you both for the smiles and attention. 4 stars instead of 5 because prices for one person are ouch but better than most places!! If they were less I'd do more lessons
    Thanks guys!
    I appreciate you!

    thumb Astghik H.

      Stu transformed 2 reluctant teenage girls into 'surf dudes' in 1 lesson. Very easy and relaxed style of teaching versus our 2016 adventures in Tofino, Vancouver Island. Outstanding service and range of boards, wetsuits and kit. Definitely a must visit if you are in the area. Thank you!

    thumb Steve M.